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Management and Business Communication

Degree Course Class No. LM-59 - Public and Business Communication and Advertising

This Degree Course will be delivered only in English.

Info: https://www.unite.it/UniTE/Corsi_di_laurea_2018_2019/Management_and_business_communication_2018_2019

 

 

Programme Director: Prof. Luca Tallini

tel. no.: +39 0861 266047

ltallini@unite.it

 

 

 
First Year

Course units - Credits

Management and Business Strategies  12

ITC for Organizations 12

Social and Psycological Research Methods 12

- Basic Concepts on Measurement 6

- Surveys and Behavioural Tests 6

Logic and Decision Making 6

International Investment Law 6

Elective courses 6

 

Total amount of 1st-year credits 54

 
 
Second Year

Course units - Credits

Project and Communication Management 12

Human Resource Management 6

Semiotics of Consumption and Advertising 6

Globalization, International Development and New Markets 6

European Economy 6

Elective courses 6

Stage and other activities 6

Dissertation 18

 

Total amount of 2nd-year credits 66

 
 
Elective Teaching/Learning Activities

Brand Management 6

Crisis Communication 6

Digital Marketing 6

Eu Investment Law 6

Sociology of Regional and Local Development 6